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Every gMum counts

Here’s a big shout-out to you gMums who’ve been inspired to help already. Walking, running, biking, or just changing those gentle giants or I love you more gPants—every little bit counts. Here are two shining examples that donate 100% of their profits to Every Mother Counts.

  • gMum Melissa and her daughter Hana Jae

    gMum Melissa and her daughter Hana Jae

  • These two gMums use their unique talents to support Every Mother Counts

    These two gMums use their unique talents to support Every Mother Counts

  • gBaby Esme and her mum Brittani

    gBaby Esme and her mum Brittani

genuine keychain

A key contributor

A few years back we gave out cool medallions engraved with the word “genuine.” Our friend Melissa asked if we had any extras, and turned them into gorgeous keychains to benefit Every Mother Counts.

gMum mug

Bottoms up!

Our friend Brittani crafts these beautiful, handmade gMum mugs available here with all profits going to Every Mother Counts. That’s definitely our cup of tea.

We run so they don't have to

When we found out that a woman dies every 2 minutes from complications around pregnancy and childbirth—and 98% of those deaths are preventable—we couldn’t stand by as a company, or as people. For starters, our US team jumped into running races for Every Mother Counts around the country. The funds raised help women get the transportation they need, without compromising their well-being. We’d love it if you’d join us, whether in person or in spirit. Find an EMC run here.

Also, every time we walk or run at g, we use the free Charity Miles app and 25 cents is donated for every mile we travel. Anyone can join in, at any time. Strolling with your baby, walking your dog, it’s all good. Watch for more about this on social media. We’ll be sure to keep you posted as we lead running and walking events throughout the year.

How can you get involved?

You don’t have to be in the diaper business to work for healthy moms and babies. Getting involved and giving back are two of our favorite gWords. It helps fill our souls, connect us to a greater good, and remind us to be grateful for all the good things in our lives. See how you can connect with Every Mother Counts. A little secret? It feels fantastic!


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