What would it be like if businesses worked to have a positive impact on the world? Imagine companies coming together to solve the social and environmental issues facing us today, while creating a better world for future generations. Lucky for us, one organization is bringing people and companies together to make change. It’s called B Corp, and we’re proud to be among the growing number of companies that are B certified.
It’s hard to find the right analogy to express what it is exactly that we’ve witnessed over the last 10 years at gDiapers. We built the dock, and our neighbors supplied the lake? We brought the soup kettle, and our dinner guests brought all the ingredients? Or maybe it’s just as straightforward as this: We designed the diaper, but the community, that was all you.
Father’s Day is upon us again. A time for dads to reflect on their role in their children’s lives. The shift from being a spouse or partner or just a bloke playing rugby to being a dad is one of the biggest in a man’s life.
For me, it happened 12 years ago here in our little place in North Bondi, Sydney, Australia. The same place gDiapers was born. Like all parents, that moment was pretty surreal. Life had just been created – in our living room no less. I was staring into the eyes of my son asking many questions: “How did that just happen?” “Who is this tiny soul in my hands?” “Will he like Vegemite?”
As I look back over the 99 pairs of gPants we have created, I can’t help but reminisce over the details of each story. For the vast majority of them, Mimi, Karen and I would start looking out into the world to see what inspired us for the next season. We would go back through our trusted files of things we had collected over the years to see what might be the perfect fit. We all loved this part of our jobs, and as the collection would start to take shape, we would be giddy with excitement for the final sign-off and the much-anticipated photo shoot. The company’s mission may be around the Disposable Inserts, but the company’s heart and soul is in the pants.
It’s been 10 years since we debuted the gDiapers brand with our first ever gPants. We have done everything from our early classics like grateful red and great orange, to the more hip glam black and grubby knees grey. As we grew, we added more colors and limited edition prints like the highly sought-after gCycle and gDarling.
We now have 99 gPants to our name, and we have our community to thank. Without the support of our gMums, gDads and parents who have shown us that we can build a better world, one diaper change at a time, we might still be outfitting babies in just red and orange. So as a thank you, we’d like to invite you, our talented and creative community, to help design the 100th pair of gPants.