Tomorrow’s heirloom begins with today’s intention. At gDiapers, our intention is to make a functional, high quality product that can be handed down from one baby to the next. When we hear stories and see photos of gBabies in our community wearing their big sib’s gPants, we get all kinds of warm fuzzies. Because though collectively we still have a long way to go to move beyond our single-use culture, the gDiapers community has shown us that the desire for sharing, for instilling tradition, and for treasuring the details has taken root and is growing.
What would it be like if businesses worked to have a positive impact on the world? Imagine companies coming together to solve the social and environmental issues facing us today, while creating a better world for future generations. Lucky for us, one organization is bringing people and companies together to make change. It’s called B Corp, and we’re proud to be among the growing number of companies that are B certified.
It’s hard to find the right analogy to express what it is exactly that we’ve witnessed over the last 10 years at gDiapers. We built the dock, and our neighbors supplied the lake? We brought the soup kettle, and our dinner guests brought all the ingredients? Or maybe it’s just as straightforward as this: We designed the diaper, but the community, that was all you.
Father’s Day is upon us again. A time for dads to reflect on their role in their children’s lives. The shift from being a spouse or partner or just a bloke playing rugby to being a dad is one of the biggest in a man’s life.
For me, it happened 12 years ago here in our little place in North Bondi, Sydney, Australia. The same place gDiapers was born. Like all parents, that moment was pretty surreal. Life had just been created – in our living room no less. I was staring into the eyes of my son asking many questions: “How did that just happen?” “Who is this tiny soul in my hands?” “Will he like Vegemite?”
As I look back over the 99 pairs of gPants we have created, I can’t help but reminisce over the details of each story. For the vast majority of them, Mimi, Karen and I would start looking out into the world to see what inspired us for the next season. We would go back through our trusted files of things we had collected over the years to see what might be the perfect fit. We all loved this part of our jobs, and as the collection would start to take shape, we would be giddy with excitement for the final sign-off and the much-anticipated photo shoot. The company’s mission may be around the Disposable Inserts, but the company’s heart and soul is in the pants.